I think the market should categorise their aftermarket suspension to category like 'european feeling' 'japanese feeling' and 'supercar feeling'.
Firm does not 100% of the time causes uncomfort.this is what the continental feel all about.the chassis does plays a roll too.so far the japanese does not bother to copy european ride and handling.what amazing about european ride and handling is that very low profile tires mounted on 18/19 inch rim will gives you a comfortable ride like on an everyday sports saloon.this is coming from nearly 300hp hot hatch.
dunno why aftermarket suspension cannot emulate the feeling.
This I agree hahaha. But to say is comfortable is not that comfortable. Just not as stiff as aftermarket suspension for conti cars.
Comfort wise, Lexus wins hands down against Audi and BMW. But I'm comparing base on Lexus ES250, Audi A3 and BMW 320i only. Other variants I not sure. But I like the feel not too hard nor too soft for BMW and Audi over Lexus.
Still like Izso said, persona. Maybe should improve the skill rather than the car suspension hahaha! Proton cars do handle well in stock form. Even for my ex-car Saga BLM handles better than my Toyoda in stock vs stock.