Not really. Maybe yes they might not be car guys like many of us here or know much about cars/tires BUT usually people like that also at least only knows popular tire brands like Bridgestone/Goodyear/Michelin/Dunlop and therefore would usually ask at least for those brands (but not able to recognize the types or models) if they also have the slightest care about it. If they go for those low end China brands, then I'm pretty sure they are also aware of it coz those are not common brands that normal people would know and ask for (heck even I don't know also!). Hence why would you specifically go for that if not with the specific intention to be a cheapskate?
The conversation between the buyer and tire shop will mostly be like this:
Buyer: hi, I need to change tires my Merc/BMW/Lexus.
Shop: Oh do you want the same one or?
Buyer: how much is for that same Michelin?
Shop: That one is rm800/pc + GST.
Buyer: Whoaaa so expensive ha?? More than rm3000 for all 4 leh!
Shop: Ya la boss, 19' tires, new Michelin PS4 now also, no PS3 anymore.
Buyer: Aiya I just want cheap2 one leh, only rubber donut for rolling around on the road what! Nobody can see also! Got one below rm300 or not?
Shop: Oo like that we also got boss, this Linglong, only rm200+/pc.
Buyer: Naaa itu baru bagus, pasang lo!
So there you go.
Disclaimer: prices mentioned above are just for illustration purpose!